Grants and other funding
Cameron, G. (with Cropp, Fleming, & Sterling). Strategic development of online newspaper. Guangzhou Daily, China. ($50,000) 2001.
Cameron, G. (with doctoral student Maria Len-Rios). Playing by the rules: Online relationship measurement. SMART Grant, Institute for Public Relations Research and Education. ($15,000) 2000.
Cameron, G. (with Jago & Small Business Development Center). White paper for legislative funding, e-commerce and new media continuing education. ($1.3 million) 1999-2000.
Davis, C. N. Electronic access to information and the privacy paradox: Rethinking "practical obscurity" and its impact on electronic freedom of information.
Ha-Brookshire, Jung and Norum, Pamela. 2010 Cotton Student Sponsorship Program, 2010 Mizzou TAM Sustainable Cotton Summit and Assessment of Student Learning and Changes in Cotton Preference, Cotton Inc. ($31,292 Awarded).
Mantrala, Murali K., Rao, Vithala, Kanuri, Vamsi K. & Thorson, Esther, Estimating Willingness to Pay and Pricing for Digital and Print News Media
Mantrala, Murali K., Albers, Sonke & Kanuri, Vamsi K., The Impact of the Internet Communication Technologies on B2B Sales Organizations
Rodgers, Shelly Co-Investigator (FTE=25%) with Kevin Everett, Principal Investigator. Mobilizing Tomorrow's Leaders for a Smoke Free Missouri. The project will use existing school and university infrastructures to mobilize student leaders who influence communities' health agendas to reduce use of tobacco and increase tobacco control. Shelly's role is to develop and execute a content analysis of news coverage of tobacco control to be used to evaluate a health communications campaign that is developed and executed by campus-community alliances. Shelly will also oversee development of a website to be used by campus-community alliances for strategic communication resources and community-building. Missouri Foundation for Health ($2.6 Million for three year project) 2005 - 2009.
Trumbo, C. Cancer information on the web: Taxonomic and content analyses. National Cancer Institute. ($141,000 for two year project) Sept. 2000 - August 2003.
Publications (CDiG Faculty Highlighted)
Bye, E. & Sohn, M. (2010). Technology, Tradition, and Creativity in Apparel Designers: A Study of Designers in Three US Companies, Fashion Practice, 2(2), 199-222.
Chen, Qimei, and Shelly Rodgers (2006), "Development of an Instrument to Measure Web Site Personality," Journal of Interactive Advertising, 7(1). Available Online: http://jiad.org/vol7/no1/chen/index.htm.
Crutsinger, C., Tas, R., Hawley, J. M., & Dickenson, J. (in press), Delivering advanced internships via a web-based course, Proceedings for the International Textile and Apparel Association Annual Meeting, November, 2000, Cincinnati, OH.
Dyer, B. & Ha-Brookshire, J.E. (2008). Apparel Import Intermediaries’ Secrets to Success: Redefining Success in a Hyper-dynamic Environment. Journal of Fashion Marketing and Management, 12(1), TBA
Everett, Kevin D., Daniel R. Longo, Shelly Rodgers, Linda Bullock, Isabella Zaniletti, and John Hewett (2006), "Community Support for Clean Indoor Air Policies in Mid-Missouri," Missouri Medicine (Accepted for publication December, 2006).
Fry, P. B. (2002), A preliminary analysis of federal and state electronic commerce laws, BNA Electronic Law & Commerce Report.
Fry, P. B. (2002), A preliminary analysis of federal and state electronic commerce laws, UCC Bulletin, 46:4, 1.
Fry, P. B. (2001), Introduction to the uniform electronic transactions act: Principles, policies and provisions, Idaho Law Review, 37, 237.
Ha-Brookshire, Jung & Lu, Sheng (in press 2009). Organizational Identities and Their Economic Performance: An Analysis of U.S. Textile and Apparel Firms of U.S. Textile and Apparel Firms. Clothing and Textiles Research Journal.
Ha-Brookshire, Jung & Stoll, Emily (in press 2009). Teaching with a Live Reporter in a Foreign Country: An Alternative to Study Abroad Programs. Marketing Education Review.
Ha-Brookshire, Jung E. & Nelson Hodges, Nancy J. (in press, 2008). Socially Responsible Consumer Behavior in a Clothing Disposal Setting: Exploring Used Clothing Donation Behavior. Clothing and Textiles Research Journal.
Ha-Brookshire, Jung E. (in press, 2008). Does the firm size matter on firm entrepreneurship and performance? US Apparel Import intermediary Case. Journal of Small Business and Enterprise Development.
Ha-Brookshire, Jung E. & Dyer, B. (in press, 2008). Framing a Descriptive Profile of a Transformed Apparel Industry: Apparel Import Intermediaries in the United States. Journal of Fashion Marketing and Management.
Ha-Brookshire, J. E. & Dyer, B. (2008). Apparel Import Intermediaries: The Impact of a Hyper-Dynamic Environment on U.S. Apparel Firms. Clothing and Textiles Research Journal. 26, 66-90. DOI: 10.1177/0887302X07304479 Available online: http://ctr.sagepub.com/cgi/content/abstract/26/1/66.
Ha-Brookshire, J.E. & Dyer, B. (2007). An Analysis of U.S. Apparel Import Intermediaries: Performance in the Hyper-dynamic Global Market Environment. International Textile and Apparel Association Proceedings, 64.
Ha-Brookshire, J.E. & Nelson Hodges, N.J. (2007). Input is Always Greater than Output: Consumers’ Clothing Acquisition and Disposal Experiences. International Textile and Apparel Association Proceedings, 64.
Hawley, J. M. (in press), Electronic commerce, In Fashion Entrepreneurship, Fairchild Publications.
Hawley, J. M. & Johnson, J. S. (2001), Putting another tool in the qualitative methods toolbox: Using computer-mediated communication to conduct qualitative research, Proceedings for the International Textile and Apparel Association, Annual Meeting, November 2001, Kansas City, MO. Available online: http://www.itaaonline.org.
Hawley, J.M. & Shen, L. (2001), Putting it out there for everyone to see: A comparative analysis of websites among clothing and textile departments, Proceedings for the International Textile and Apparel Association, Annual Meeting, November 2001, Kansas City, MO. Available online: http://www.itaaonline.org.
Hu, Q, Cropp, F. & Cameron, G. (2002), Selling newspaper advertising on the web: A case study of a Chinese newspaper, Business Research Yearbook, 9, 80-84.
Jin, Y, Cropp, F., & Cameron, G. (2002), Chinese students and scholars in the U.S.: A study on their Chinese portal site use, Proceedings of the Hawaii International Conference on Social Sciences.
Jin, Y., Bloch, P. & Cameron, G. T. (2002), A comparative study: Does the word-of-mouth communication and opinion leadership model fit epinions on the internet?, Proceedings of the Hawaii International Conference on Social Sciences.
Johnson, J. S. & Hawley, J. M. (in press), Technology's impact on creative traditions: Pieceful co-existence in quilting, Clothing and Textiles Research Journal.
Kyoo-Hoon H., Yoon, D. & Cameron, G. T. (2001), Web user's attitude and behavior toward online coupons, Proceedings of the American Academy of Advertising.
Lu, Sheng & Ha-Brookshire, Jung (2009). The Outcomes of the 2006-2008 US-China Textile Agreement: From a US Regional Production Network Perspective. Journal of Textile and Apparel Technology and Management. 6(2), 1-11.
Oh, H. (2001), Extension of central processing in the elaboration likelihood model: Consideration of motivation types, Marketing Theory and Applications: American Marketing Association Winter Educators' Conference Proceeding, 12, 291-198. Park, J., Lyon, L., & Cameron, G. T. (in press), Does reputation management reap rewards? A path analysis of corporate reputation advertising's impacts on brand attitudes and purchase decisions, Web Journal of Mass Communication Research.
Park, J., Kim, D., & Sohn, M. (2011). 3D Simulation technology as an Effective Instructional Tool for Enhancing Spatial Visualization Skills in Apparel Design, International Journal of Technology and Design Education, 21(4), 505-517.
Porter, L. V., Sallot, L. M., Cameron, G. T., & Shamp, S. (2001), New technologies and public relations: Exploring practitioners' use of online resources to earn a seat at the management table, Journalism and Mass Communication Quarterly, 78:1, 138-156.
Rodgers, Shelly, and Jiyang Bae, Stigmatizing Effects of Prosocial Alcohol and Tobacco eSponsorships (2007) Social Marketing Quarterly, 13(1), 1-17.
Rodgers, Shelly, Qimei, Chen, Margaret Duffy, and Kenneth Fleming (2007), Media Usage as Health Segmentation Variables, Journal of Health Communication, 12, 1-16.
Shankar, Venkatesh, Inman, Jeff, Mantrala, Murali K., Kelley, Eileen and Rizley, Ross, (2011), "Innovations in Shopper Marketing: Current Insights and Future Research Issues," Journal of Retailing. Special Issue on Innovations in Retailing, Vol. 87S, S29-S42
Shin, J., & Cameron, G. T., The interplay of professional and cultural factors in the online source-reporter relationship, Journalism Studies.
Shin, J. & Cameron, G. T. , The potential of online media relations to address false consensus between source and reporter: A coorientational analysis of PR professionals and journalists in Korea, Journalism & Mass Communication Quarterly.
Sohn, M. & Bye, E. (2012). Visual Analysis of Body Shape Changes during Pregnancy, International Journal of Fashion Design Technology and Education, 5(2), 117-128.
Sridhar, Shrihari, Mantrala, Murali K., Naik, Prasad A. and Thorson, Esther (2011), “Dynamic Marketing Budgeting for Platform Firms: theory, Evidence, Application” Journal of Marketing Research, Vol. 48, No. 6 (December), pp. 929-943 (lead article)
Sriram, R., Arunachalam, V. & Ivancevich, D. (2000), EDI adoption and implementation: An examination of perceived operational and strategic benefits, and controls, Journal of Information Systems, 37-52.
Tang, Yihui, Sridhar, Shrihari, Thorson, Esther and Mantrala, Murali K., “The Bricks that Build the Clicks: Newsroom Investments and Newspaper Online Performance,” (2011), International Journal of Media Management Volume 13 (2), 107-128
Thorson, Kjerstin, and Shelly Rodgers (2006), Relationships Between Blogs as eWOM, Interactivity, Perceived Interactivity and Parasocial Interaction, Journal of Interactive Advertising, special issue on electronic word-of-mouth (eWOM), 6 (2). Available Online: http://jiad.org/vol6/no2/thorson/index.htm.
Trumbo, C. W. & Trumbo, J. M. (2002), Daily newspaper use of web addresses, Newspaper Research Journal, 23:1, 78-81.
Trumbo, C. W., Sprecker, K., Yun, G., Dumlao, R., & Duke, S. (2001), Use of e-mail and the web by science writers. A comparative study, 1994-1999, Science Communication, 22:4, 347-378.
Venkatesh Shankar, Jeff Inman, Murali K. Mantrala, Eileen Kelley, Ross Rizley, (2011), "Innovations in Shopper Marketing: Current Insights and Future Research Issues," Journal of Retailing. Special Issue on Innovations in Retailing, Vol. 87S, S29-S42
Whitman, D., Are we there yet? The case for a uniform electronic recording act, W. N. Eng. Law Review
Wise, Kevin R., Paul D. Bolls, Hyo Kim, Arun Venkataraman and Ryan Meyer (Fall, 2008), Enjoyment of Advergames and Brand Attitudes: The Impact of Thematic Relevance, Journal of Interactive Advertising, 9:1. Available online: http://jiad.org/article107   Additional articles referring to this study were published in Investor’s Business Daily, Advertising Age, YAHOO! Finance, Marketing Weekly News, GameDaily.com and other media.
Yoon, D., Cropp, F., & Cameron, G. T., Building relationships with portal users: The interplay of motivation and relational factors, Journal of Interactive Advertising, 3:2.
Yun, G.W., &, Trumbo, C.W. (2000), Response comparison of a survey executed by mail, e-mail, & web site, Journal of Computer Mediated Communication, 6:1.
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